"Now I truly understand there are no limits for me"

Case Study Profile Image
Francisco Hernández Parga
Founder & CEO of Menhir.ai

Overview

Francisco Hernández, CEO of Menhir.ai in Madrid, Spain, faced significant challenges at the inception of his company. Overwhelmed by the demands of his role and struggling to gain traction, Francisco was caught in a cycle of excessive work hours and reliance on energy drinks, which only added to his stress without improving his productivity.

Quick Jump

Challenge

Francisco was attempting to juggle too many tasks, leading to long workdays, increased stress, and minimal progress. His health and decision-making abilities were compromised, hindering Menhir.ai’s growth and threatening its viability. Determined for a solution Fransico joined our Peak Perfomance Institute.

Process

We identified the critical actions needed to stabilize Menhir.ai: market a minimum viable product and assemble a capable team. We developed a 12-week roadmap with daily, weekly, and monthly KPIs to streamline Francisco's efforts and focus on high-impact activities. Alongside business strategy optimization, we implemented protocols to overhaul Francisco's habits to improve his health and cognitive function, reducing his reliance on stimulants and enhancing his natural energy levels.

Personal Results

Francisco experienced significant improvements in his health and well-being. He adopted better sleep habits, reduced his intake of sugary drinks, and began practicing meditation and breathing exercises to manage stress effectively. These changes allowed him to achieve deeper, more productive work sessions and regain his mental clarity. Ultimately this led toa measurable 300% increase in output. 

Professional Results

The strategic pivots and lifestyle changes had a profound impact on Menhir.ai. By the end of the first 12 weeks, the company secured its first paying client at €20,000 per month and grew its team to five members. Within a year, Menhir.ai crossed the €1 million annual revenue mark and expanded its team to ten members.

Process

Here’s how we take you to new heights

360 Evaluation Illustration

1

360º Evaluation

There is no "one size" approach to peak performance training. Every client's transformation unfolds differently.

Upon joining Selfmastered, you'll embark on an intensive self-examination process, which clients have described as 'the most profound analysis I’ve ever experienced.'

This isn't just an evaluation; it's a deep, data-driven, science-backed analysis of your entire performance spectrum.

We examine dozens of key performance indicators across multiple domains to understand how well you manage:

  • Your mind: Strengths, weaknesses, personality traits, behavioral defaults, self-talk.
  • Your brain: Self-awareness, attention span, cognitive load.
  • Your life: Health, development, relationships.
  • Your business: Product, marketing, sales, operations.
  • Your time: Efficiency, prioritization, time-wasters, distractions.

Within one week, we deliver a detailed Performance Evaluation that clarifies your current status and provides targeted, actionable steps for rapid improvement. This thorough evaluation sets the stage for the next phase of your Selfmastered journey, where we collaboratively craft a personalized roadmap tailored to your personal and professional aspirations.

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2

Guided transformation

Leveraging insights from your detailed 360º evaluation, we tailor a research-backed curriculum designed to enhance your performance as a Founder or CEO systematically.

We focus on critical performance skills—often overlooked in traditional education—that are crucial for business success.

In this phase, we’ll precisely level up your:

  • Spiritual Performance (Purpose & intrinsic motivation, core values, presence and mindfulness, etc)
  • Mental Performance (Belief system, behavioral defaults, and emotional management, etc..)
  • Physical Performance (Stress management, active recovery, burnout-proofing), etc.
  • Executive Performance (Strategy, prioritization, time management, planning, flow states)

Our personalized training includes 1-on-1 coaching and group sessions designed to catalyze significant personal growth, equating to what many describe as '10 years worth of development in just 12 weeks.'

You'll gain access to peak performance frameworks, protocols, and mental models that drive continuous improvement, helping you become the best version of yourself in every aspect of your life.

Achievement Illustration

3

Achievement

The culmination of your Selfmastered journey is to validate your transformation into an elite-performing entrepreneur by accomplishing a major goal.

Together, we'll define and pursue a significant quarterly goal that aligns with your aspirations and newfound capabilities. Throughout this journey, we provide continuous support, auditing your performance weekly, analyzing your successes and struggles, discussing what went right, what didn’t, and, most importantly, how to get better week-on-week.

With our support, you’ll start blazing ahead with clarity and momentum.

Some of the goals that we’ve helped our clients achieve within 12 weeks are:

  • Launch a $500,000 product.
  • Multiply revenue by 2x, 3x, 4x, and even up to 12x.
  • Win nationwide E-commerce awards.
  • Sell businesses for 8-figures.
  • Build a team to remove themselves from the day-to-day.
  • And many more.

Ready to get started?

We use personalized, data-driven performance systems to help you think, execute & perform at your peak consistently.